Top 5 Self-Therapy and Journaling Apps on iOS in Spain - Q1 2023

In the first quarter of 2023, the self-therapy and journaling app market on iOS in Spain showcased a variety of trends in downloads, revenue, and active users. Here’s a closer look at the performance of the top five apps in this category: VOS: Mental Health, AI Therapy, Mindvalley: Self Improvement, Fabulous: Daily Habit Tracker, Day One Journal: Private Diary, and Daylio Journal - Daily Diary.

VOS: Mental Health, AI Therapy experienced a significant decline in both weekly downloads and revenue throughout the quarter. Weekly downloads started strong at 3.5K in late December but dropped to just 39 by the end of March. Similarly, weekly revenue peaked at approximately $987 in early January, falling to around $186 by the end of Q1. Active users also showed a downward trend from 4.5K in late December to 1.7K by the end of March.

Mindvalley: Self Improvement had a relatively stable performance with minor fluctuations. Weekly revenue saw a notable increase around mid-March, peaking at approximately $1.2K. Downloads remained low but consistent, averaging around 40-50 per week. Active users hovered around 200-250 throughout the quarter, ending at 241 in the last week of March.

Fabulous: Daily Habit Tracker showed steady weekly revenue, with a high of approximately $727 in early January and maintaining around $400 to $470 towards the end of the quarter. Weekly downloads fluctuated significantly, with a peak of 314 in late January and a low of just 6 in mid-February. Active users remained stable, averaging around 4.5K to 5.2K throughout Q1.

Day One Journal: Private Diary had consistent weekly revenue, ranging between $223 and $589. Downloads were minimal, peaking at 85 in late December and dropping to zero for several weeks. Active user numbers saw a slight decline, starting at 120 and ending at 60 by the end of March.

Daylio Journal - Daily Diary performed well with stable active users, averaging around 7.2K throughout the quarter. Weekly downloads showed a significant peak at 3.2K in mid-February, tapering off to 486 by the end of March. Weekly revenue remained relatively steady, with peaks around $650 in late February and consistent earnings of around $200 to $300 towards the quarter's end.

Data for this analysis was sourced from Sensor Tower. For more detailed insights, visit Sensor Tower's platform.